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WooCommerce or Magento? What's the difference?

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30-12-2019
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If you are reading this article you are probably thinking about starting or expanding your online store. We know it might sound difficult or troublesome, but do not worry - there are many platforms on the market to help you manage an online store. Does it make it hard for a beginner to choose the most suitable option? Well, yes, but we are here to help you.

In this article we will present two most popular e-commerce platforms - WooCommerce and Magento - compare their key features and help you choose which one of them would be the best option for you.

woocommerce

 

WooCommerce

WooCommerce is a plugin for Wordpress, the basic program offers all you need to open an online store, you can also install many extensions for some advanced options. WooCommerce is highly customisable through the variety of themes and extensions it provides. It is a very good choice for beginners as it is easy to pick up, requires little web-developer skills to set up a simple version of an online store. If you want to develop it, you need only one programmist. There is also plenty of instructions available online.To protect your store, it includes basic security features. It can be risky though, because WooCommerce is often accused of low security level. To ensure 100% security, you must regularly update the system (independently or you should entrust it to a programmer who is up to date with this topic). On top of that, setting up your basic store with unlimited products can be much easier with our experts, if you don’t have technical knowledge or you prefer to delegate work to other people (read about our plans here). However, if you are going for some more advanced options the costs of extensions are more expensive and might add up.

magen

Magento

Magento is an open-source e-commerce platform, more geared to big companies, which doesn't mean small businesses cannot benefit from using it as well. It offers a basic program that is completely free as well as Magento Commerce for more advanced users. Magento offers its own theme and layout system for customization. It is less well-suited for beginners than WooCommerce as it is recommended for users with at least basic web-development skills, but it also offers extensive documentation that might help with understanding the program, provided you already have that basic knowledge. To protect your store it includes advanced security features. Setting your store with unlimited items may be quite difficult and requires more experts to develop it, especially the edition with more advanced options and extensions, but it’s really worth to invest in it. You may check what we offer in our Advanced and Professional plans. Our experts cooperate with each other to constantly improve our clients’ stores. As in WooCommerce, the cost of a basic store with unlimited products will depend on the cost of web hosting.

 

To sum up:

Both platforms offer the ability to build a free online store, however, it might be not enough to build a good and customer-friendly store which wouldn’t have to be improved. It is very difficult to do it on your own, while you have a lot of other things to take care of while running a company. It is advisable to delegate the work to experts, who know their job and can organize it so that you can quickly grow your business up online and work efficiently.

WooCommerce

Magento

Both platforms are highly customizable.

Both platforms offer unlimited products.

more suited for beginners

aims at more experienced users, who are ready to devote some time to master their online store

requires knowledge of Wordpress, which means you will need to learn two platforms instead of one

much more complex platform than WooCommerce and Wordpress

It is more suited for smaller stores

the security extensions are more difficult to apply

recommended for people who don't need extensive options and want to set up the store quickly

built for scalability and recommended for big online stores

the store can be expanded later with many plugins and extensions

 

packed with many features that WooCommerce lacks, making it a more powerful, but also more complicated

Our SEO & E-commerce plans include online shops based on WooCommerce or Magento platforms. Our experts will help you choose the best option for your business! Contact us!

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